January 6, 2021 4:00 am Published by

Episode 89:

Healthcare is complex and gets more complicated every day. It can be very confusing and stressful to navigate. Kara Trott founded Quantum Health because she believed no one should have to go through the healthcare experience alone and they can be the partner people along the way.

Early in her career, Kara designed research-based consumer intercept strategies for major consumer brands, like Citibank, Ford, Walmart, and Coca-Cola. When she turned her focus to healthcare, she immediately saw that the space needed more consumer-centric models that could be used to improve how people experience their healthcare journeys. Quantum Health
was the first consumer healthcare navigation company. For over 20 years, Kara has helped the employees of self-insured U.S. companies have a more effective and satisfactory healthcare experience, while also consistently delivering significant cost savings to their employers.

Learn more about Quantum Health’s mission at Quantum-Health.com.

Prior to founding Quantum Health, Kara was a corporate attorney with the law firm Bricker & Eckler and a strategic marketing consultant at RPA International, an international consulting firm.

What you’ll learn about in this episode:

  • Kara’s mission with Quantum Health
  • How consumer healthcare navigation functions
  • What inspired Kara to transition from a successful career in law to entrepreneurship
  • How the healthcare industry has transformed in response to the pandemic, and what Kara’s team is doing to adapt
  • The long-term consequences of postponing preventative healthcare
  • How businesses are impacted financially by Quantum Health’s services
  • Hiring practices that will help you build the culture you want

Resources:

The Healthcare Industry in the Pandemic

Kara Trott is the founder of Quantum Health, the United States’ first consumer healthcare navigation company. For over 20 years, she has helped the employees of self-insured U.S. companies have a more effective and satisfactory healthcare experience, while also consistently delivering significant cost savings to their employers. In this episode of the Intentional Greatness® podcast, Kara joins us to share her journey into entrepreneurship and talk about what she is doing to change the face of healthcare.

The Consequences of Postponing Preventative Healthcare

The healthcare industry has transformed in response to the events of 2020, but the fundamental components of an effective consumer experience model have not changed. Healthcare issues do not disappear because there is a pandemic. And while COVID-19 affects a small segment of the population, cancer, heart disease, diabetes, obesity, and many other diseases continue to affect Americans at scale. Kara and her team are now trying to figure out the actuarial impact of the last few months in the long run, as Americans experience a change in sentiment and confidence in seeking preventative care or other procedures during the pandemic. This has had a major impact on her clients in a broad spectrum of industries, and it still remains unclear what the consequences will look like moving forward.

Impacting the Bottom Line

Business owners have been forced to make a lot of difficult decisions in the last six months, and every single move affects their bottom line. That is why Kara has doubled down on driving results. Quantum Health serves over 1.7 members with a satisfaction score between 70-75, while the average competitor in the same arena is scoring around 20 points. What does that mean? It means her clients are happy because it works. They can employ more people, provide them with great benefits, and reinvest in their businesses. Now more than ever, every dollar counts.

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